Canon Color

Canon color was a business-to-business assignment. Color for professional applications. Critical color.


Canon Yellow Explained.
In nature, yellow is a simple color. On paper it's not. That's why Canon devices reproduce as many as 30,000 different Canon yellows to get the perfect yellow chicken.

Canon Green Explained.
It isn't easy being green. Especially on paper. That's why Canon devices reproduce as many as 40,000 different Canon greens to create a true olive in every sense of the word.

Canon Yellow Explained.
In all things yellow could be this simple. Unfortunately, most things that look yellow actually require tens of thousands of Canon yellows to look realistic on paper. So everybody's happy.

ad: Sandra Gomes
writer: Caprice Marut

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